VIETNAM Digital Marketing Specialist - Growth

Job description

We help small and very small enterprises to go online. Unlike typical website builders such as Wix, we are a “do it for me” solution. SMEs fill out a short 5-6 points questionnaire in most cases on their mobile. Our content analysts build their website based on the SME’s input and complementary record public records. Most of our sign-ups come through Facebook ads.

The simple website is free and hosted on our domain, e.g. domain for free. If they want their own domain, for example, or get an email they would have to pay for it. Beyond online tools, we also offer 3rd party solutions that a small business might need such as payment solutions, bank accounts, credit cards, bank loans, accounting software, etc. etc. One-stop shop, all the tools needed for small businesses to grow.

Today we are signing up 3,500 businesses every day and we operate in the UK, Spain, France, the USA, Mexico, India and we are growing our global presence every month. Our next country is Vietnam and we need your help!

What YOU will do:

  • You will work on short term campaigns and long term strategy, always with a focus on scalable acquisition
  • You will Identify the best platforms for online advertising campaigns in the Vietnam market
  • You will set up and optimize online advertising campaigns on Facebook Ads, Google AdWords, Instagram, etc.
  • You will drive results in the company using your creativity and a range of digital channels in which you are an expert
  • You will understand our business growth plans and align growth activities appropriately
  • You will recommend growth activities that have clear KPIs and timelines for results
  • You will use data to drive your recommendations about investments in campaigns and acquisition channels


    • Preferably has lived and worked in Vietnam with proven success in the country
    • You are a driver for game-changing acquisition and growth. You move fast and you own the responsibility of delivering results.
    • 4+ years experience in managing growth, preferably in a high growth start-up environment
      • Landing Page Optimisation
      • Proven results with paid search, social and display campaigns, with emphasis on Facebook, Instagram, Google Ads, YouTube, and retargeting networks prominent in Vietnam
        • you can point to several campaigns you have run that got traction
        • you can walk us through how to set up and optimize a campaign on at least 3 channels
    • Experience scaling acquisitions - you can point to campaigns where you have done this
    • Experience with growth marketing for SaaS products and subscription services
    • Experience with growth hacking tools - you use these tools to make yourself and the team more productive
    • You are relentless for results and you have exceptional communication skills and high attention to detail